Flashing lights, sweaty shirts, and screaming crowds get loud while guitars jam, voices scream, and everyone sings along. Now the song’s all gone and we’re suddenly left with a hyped up scene in the afterglow of the show.
Screaming for the band to give an encore is like screaming for extra pudding when you’re a kid. The main course is done, you got your money’s worth, but now you want a little more. Encores are olives at the bottom of the martini, sugary milk at the bottom of the bowl, or like those little extra scene after the movie credits roll.
So cheer and chant, clap and stomp, and let’s get them back for one last song.
Congrats to my good friend Mike Dover for his book “Wikibrands” getting nominated for Marketing Book of the Year! The book even features a nice writeup on our awesome community. Congrats Mike!
Photo from: here